Sponsorship sales, partnerships, media rights and IP commercialisation for rights holders.
Turning sports IP into commercial value.
PLG Acachet is a sports, phygital and media consultancy. For rights holders, we commercialise IP through sponsorship sales. For brands, we broker the right deal and activate around it — in the UAE and across global markets.
Who we are
Maximizing Brand
Sponsorship Value
We advise rights holders and brands on how sport, phygital and media properties create value. Then we take that strategy to market: selling sponsorship, activating the brand around the deal and measuring the result.
Our work is built on relationships in the UAE and extends to markets worldwide.
What we do
Ideas with purpose.
Partnerships, brand activations and events that deliver visible value to partners.
Creative influencer programmes, delivered through our proprietary FUZE platform and built to deliver tangible results.
Design and creative direction for properties and their partners.
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The Global Bridge
UAE to the world. World to the UAE.
For rights holders, we take sponsorship to brands in the UAE and in international markets. For international brands, we provide a route into the UAE through established relationships. One consultancy, working in both directions.
Learn moreMujtamae
Every programme, measured.
Mujtamae is our sports analytics platform, bringing together sports communities and full-spectrum sports analytics. It informs how we price and structure a partnership, and measures the return once it runs.
How Mujtamae Fits13
years in market
100+
Programmes delivered
50+
Partners
20
Markets reach
Case Studies
Creative work. Meaningful results.
See our work
Programmes delivered for rights holders and brands, each measured against commercial objectives.
Let’s Work Together
Your Next move
Start here
A rights holder with IP to commercialise. A brand looking for the right property. Tell us what you’re working on.